Built by Sales Leaders
for Sales Leaders
We started NextGen Sales because we lived the problem: watching companies waste
6-12 months on sales hiring that didn't work.

Luke Lawor
Founder & CEO
I spent 10 years scaling B2B sales teams—first as an IC rep, then as a manager, eventually as a VP of Sales and CRO. I lived through the hiring nightmares: 6-month searches that ended with the wrong person, 90-day ramps that turned into 6-month losses, "perfect" candidates who flamed out in year one.
€300-500k
The worst was watching companies try to expand internationally. I saw US companies spend €300-500k hiring "Heads of EMEA" remotely who had no idea what they were doing. I watched MENA companies struggle to break into Europe because they couldn't find local talent. The hiring model was broken.
The Difference
So we built something different. A model where companies could deploy experienced sales professionals in weeks, not months. Where they could test new markets without six-figure bets. Where they could scale their revenue engine without the risk, cost, and time of traditional hiring.
Teams
That's NextGen Sales: Contracted sales professionals—SDRs, AEs, and Fractional Leaders—deployed as complete teams. Built by people who've lived the problem and know how to solve it.
How We're Different
We provide highly vetted, experienced professionals with a proven track record of success in enterprise B2B sales. Fast ramp-ups and immediate impact.
We adapt to your messaging, tone, and positioning. Our outreach sounds like your team because it is your team.
Seamless integration with your existing CRM infrastructure, marketing automation tools, and overall go-to-market strategy.
We utilize phone, email, social, and network relationships to maximize touchpoints and conversion across all viable acquisition channels.




Who We Are
NextGen Sales is a global team of 40+ sales professionals based across the US, Europe, and Middle East. We come from backgrounds in B2B SaaS, fintech, professional services, and technology.
What we have in common: years of experience closing B2B deals, building sales teams, and scaling revenue.
What We Believe
Speed Matters
Every month you wait to hire is a month of lost revenue. We move fast because your business can't wait.
Experience Wins
Junior reps are great for learning. But when revenue matters, you need people who've already made the mistakes.
Results Speak
We don't bill for effort. We deliver outcomes. If we're not generating results, we're not doing our job.
Long-Term Thinking
We're not here to extract fees and disappear. We build partnerships that last years, not months.

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Headquartered in Dubai with teams
across US, Europe, and MENA. We
operate in your timezone, speak your
language, and understand your
market.

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Want to Work
With Us?
Whether you're a fast-growing company that needs sales capacity or an experienced sales professional looking for your next opportunity, we'd love to hear from you.




